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Green & Black's to expand Fairtrade Certified range in 2010

[Mon 01/02/2010 11:00:42]

Fairtrade Labelling Australia & New Zealand last week confirmed organic chocolate maker Green & Black’s will expand its Fairtrade Certified range in 2010, with 90 per cent of its block chocolate and beverages slated to bear the Fairtrade tick of approval by the end of this year.

Green & Black’s products will start to carry the Fairtrade label from September 2010, with full certification of the range completed by the end of 2011.

FLO-CERT and Fairtrade Labelling Australia & New Zealand will provide the certification, with the latter association’s executive director, Steve Knapp, excited about Green & Black’s commitment.

“This means more Australian consumers will have the opportunity to buy Fairtrade and know they are helping to make a difference,” Knapp says.

Green & Black’s commitment to Fairtrade is expected to result in approximately AU$540K a year derived from Fairtrade premiums, which will be paid to Dominican Republic cocoa farmers and their communities who provide the majority of Green & Black’s cocoa.

“The funding received by farmers through the Fairtrade premium will be spent on initiatives to improve quality, yields and education, which will in turn increase income for the farmers and help ensure the sustainability of the Dominican Republic cocoa industry and a brighter future for farmers, their families and their communities,” Knapp says.

“The move to Fairtrade Certification is a key milestone in our relationship with the farmers that are so fundamental in the making of the best tasting, premium, organic, and now Fairtrade chocolate.”
 

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